It is an impressive effort. The tribute article was very moving – and it is rare to describe a magazine in those terms. The photography was also very engaging. Some magazines have that quality, but not most. (I didn’t read the hunting article, but I will – the images were engaging but I ran out of time to give the article its due).
I have the highest hopes that your effort will succeed for you as a business proposition, as well. Please don’t take this the wrong way, but I wonder how the merchandise side is working out? Nothing wrong with it, but out of my tinted lenses, there seems to be an industrial edge to some of the merchandise design. Nothing wrong with it, but I wonder if that is really talking to your target audience. Maybe broaden it a little? I can think of several people that would be engaged in the media but probably would not like the merchandise.