Years ago, SA produced a bunch of fly fishing videos. Without getting into innovativeness of them, they were about as professionally produced as could be, involving multiple cameras, aerial work (at least on some, like the Billy Pate tarpon tapes), underwater work, top personnel (including anglers and guides). Locations were world class too, including Keys, Paradise Valley, etc. And they had to deal with the on-location issues: wind, rain, fish not biting. So, factor in cost of personnel, travel, lodging, guides, production, post processing, marketing, etc. – – – I’d suspect they took a bath financially, although some were really great, and other than gear being a bit dated, they have stood time well.
The five minute clips the Drake sponsored for the trade show this fall were great. But to do a professional shoot (far short of “Hollywood standards”), even with no animation, special effects, etc, is very expensive, especially considering the size of the fly fishing market.
Thus, had not Robert Redford personally wanted to film A River Runs Through It, and been able to pull it off very successfully by most all accounts, we’d have exactly, what, zero “fly fishing” movies?
Would that we did.
Buzz